 The scene of the conference (Photo: Huyen Trang/VOV)
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In the first three months of this year Vietnam welcomed 4.6 million international visitors, up 72% from last year and up 3.2% from the same period in 2019, before the Covid-19 pandemic.
According to a conference in Hanoi on Wednesday, promotion campaigns to introduce Vietnamese tourism will be held in North America, Australia, China, Europe, ASEAN, and India.
 Promoting national tourism through cinema is a new direction for Vietnam’s tourism. (Photo: Huyen Trang/VOV) |
Impressive images of Vietnam’s diverse landscape will be shown to global audiences to stimulate interest and a desire to experience Vietnam firsthand.
Nguyen Chau A, CEO of Oxalis Adventure, which is coordinating with the Vietnam National Administration of Tourism, said European and American tourists often look for destinations unlike those in their home country.
“Vietnam will be attractive to Western tourists looking for nature tourism and cultural tourism, which they are particularly interested in," Chau A noted.