Golden Bridge on Ba Na Hills in the central city of Da Nang is among the most popular destinations of Vietnam. (Photo: VNA)

Vietnam is closely behind India that is leading the way in the inaugural APAC Traveler Confidence Index survey by the US-based online travel agency that polled 11,000 travelers across 11 countries and territories in the region from April to May. China came in third.

It indicates that Indian, Vietnamese and Chinese respondents are the most willing to put up with and/or overlook key travel deterrents caused by the COVID-19 pandemic in order to travel. They are the readiest to go into quarantine, endure higher travel costs; and the most confident with their home countries in receiving inbound travelers.
Some 82 percent of surveyed Vietnamese said they are happy as Vietnam reopened its border to international visitors.

Leisure and mental health is their biggest motivator for travelling again (55 percent) and 83 percent agreed on the importance of sustainable tourism, the second highest in the region.