(VOVworld) – Vietnamese goods caught the interest of South African partners at the 22^nd Southern African International Trade Exhibition (SAITEX), which took place in Johannesburg city from June 21-23. The Hanoi Association of Small and Medium-Sized Enterprises (HASME) opened three booths to introduce products from over 20 enterprises in Hanoi and other localities. Products on display included agro-products, garments, textiles, construction materials, computers, software, appliances, and handicrafts. Le Huy Hoang, Vietnamese Ambassador to South Africa, expressed delight at the attention Vietnamese goods received at the fair, especially from South African partners. Hoang asked enterprises to continue improving the quality and diversity of their products, conduct research into South African consumer preferences, and establish contacts. A working group from the Export Department of Vietnam’s Ministry of Industry and Trade met with representatives from the South African Department of Trade and Industry to discuss measures to boost trade to 1.5 billion USD in 2016. SAITEX is the largest annual multi-sector fair in Africa. This year’s event drew 1000 businesses from 39 countries.