The festival will run daily from 8 a.m. to 10 p.m. through March 1, corresponding to the 13th day of the first lunar month. This year’s event also coincides with the 950th anniversary of the Temple of Literature, Vietnam’s first national university.

A central attraction remains the traditional New Year calligraphy activity, with 35 booths staffed by carefully selected calligraphers.

A broad lineup of activities is designed to appeal to diverse audiences, including heritage education sessions to engage the mind, tranquil reading corners to soothe the soul, and captivating exhibitions of traditional craft village products, folk games, traditional chess, lion dances, and live performances of classical Vietnamese art forms.