The festival was announced on Monday by Deputy Director General of the Authority of Foreign Information Service at the Ministry of Information and Communications Dinh Tien Dung. 

Jointly held by the Ministry of Information and Communications and the provincial People’s Committee, the event will promote Vietnam’s innovation, development, and the Vietnam – Laos traditional friendship, special solidarity, and comprehensive cooperation.

The festival’s organisers will promote information activities focusing on three pillars: strengthening Vietnam - Laos cooperation in information and communication, boosting investment, trade and tourism promotion activities between the two nations in general and Vietnamese and Lao border localities in particular, and enhancing people-to-people exchanges, especially in border areas.

There will also be a photo exhibition, a trade fair, a science seminar, and an art performance exchange.

At the festival, the two sides will discuss prospects and challenges to Vietnam - Laos press and media cooperation, and solutions to expand cooperation in this area.

Digital transformation in journalism and communication, as well as the role of information and communications in promoting trade and investment ties between the two countries, will also be high on the agenda.