The Hanoi program takes place around Hoan Kiem Lake involving some foreign ambassadors and chiefs of international agencies in Vietnam, along with Vietnamese officials, students and environment lovers. (Photo: VNA)

The campaign is a celebration of this magnificent, yet critically endangered, subspecies, and a call to action to address its plight, and the plight of all the Big Cats around the world facing similar threats, according to Catmosphere, the foundation behind Catwalk.

Founded in 2021 by Princess Reema Bandar Al-Saud, Catmosphere is a foundation that uses the stories of Big Cats and their conservation challenges to encourage people all to take action to address public wellbeing.

Catmosphere’s initiatives aim to fuse the concepts of health and conservation to straddle sectors, audiences and partnerships in uniquely impactful ways.

Over 90,000 people from 136 countries participated in Catwalk 2021 and 2022.

In 2024, in celebration of the historic declaration by the United Nations, Catwalk will be held on February 10, which will be the first-ever UN recognised International Day of the Arabian Leopard.

The Hanoi program took place around Hoan Kiem Lake involving some foreign ambassadors and chiefs of international agencies in Vietnam, along with Vietnamese officials, students and environment lovers.

It aims to include Vietnam in the meaningful global campaign and send sincere thanks to those who participated in the activity, said Ambassador Mohammed Ismaeil A. Dahlwy.