The “Sharing economy” is defined as an economic model that allows individuals to use idle assets including intangible assets like individual skills and idle time. In 2008, house sharing service Airbnb.com was launched connecting house leasers with tourists. After more than 8 years, Airbnb is now available in more than 33,000 cities in 100 countries. The service is now valued at 30 billion USD. Like Airbnb, Uber which connects passengers with car owners was debuted in the US in 2009. Uber is now popular in hundreds of cities throughout the world with a value of 68 billion USD. Other sharing-economy-based enterprises have also made massive profits. Total global revenue of the sharing economy is expected to increase from the current 15 billion USD to staggering 335 billion USD by 2035. This business model saved natural and human resources while promoting technological application amid the 4th industrial revolution.
The sharing economy has gradually become popular in Vietnam with Grab and Uber taxi services being examples of success. In Vietnam, businesses based on available resources have developed strongly giving users more varied options.