Chua Cau pagoda is widely considered the highlight of Hoi An’s ancient town.

In its new global checklist of best travel journeys that people in their fifties, "with a successful career and enough money in hand", can take, the U.S magazine recommends Vietnam as a perfect place to interact with locals, and enjoy authentic food and cultural experiences. It suggests the exploration of UNESCO heritage sites in central Vietnam, such as the Hoi An ancient town, Hue Imperial Citadel and My Son Sanctuary. The other Southeast Asian destination Travel + Leisure recommends is Thailand's Phuket.  Its list also included San Diego and Ameila Island in the US and British Columbia in Canada.

Vietnam has consistently been ranked as one of the world’s best value for money destinations. In 2017, the Forbes magazine ranked Vietnam as one of the cheapest destinations to visit, with affordable luxury resorts, healthy food at cheap prices and beautiful sights.

A report compiled by International Living, an Ireland-based publishing company that writes about retiring overseas, and Panama-based travel magazine Live and Invest Overseas ranked Vietnam seventh among 10 best beach destinations in the world for retirees this year.