Singer Justin Bieber poses at the premiere for the documentary television series "Justin Bieber: Seasons" in Los Angeles, California, US, January 27, 2020. (Photo: REUTERS)

The potential deal includes the Canadian artist's interest in both his publishing and recorded music catalog, according to the report. Hipgnosis buys song catalogs from artists and earns revenue when their music is streamed online or used in movies or advertising.

Bieber rose to fame when he was 13 years old following the success of his song "Baby".

The pop star disclosed in June that he was diagnosed with Ramsay Hunt Syndrome, which left half of his face paralyzed, forcing him to cancel his performances.

Fellow pop artist Justin Timberlake sold the rights to his songs, to Hipgnosis Song Management in May.